Peter Horn joined HealthCentral as Chief Revenue Officer in October 2008. Peter is responsible for all sales, advertising operations, sales marketing, and trade marketing for the company. He also oversees the development, execution, and production of all the company’s revenue streams and will be leading HealthCentral’s ad relationship with IAC/InterActiveCorp.
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Horn brings an extensive background in digital media strategy, having had 12 years of experience in interactive media sales at such firms as Microsoft, The Weather Channel, and CBS Sportsline. Prior to joining HealthCentral, he served as one of the top performing regional sales leads at Microsoft. During his seven-year tenure at Microsoft, Horn led sales teams that consistently achieved record year-over-year revenue growth and also helped build the East Region for the Account Services Group through a series of categories including health.
Before joining Microsoft, Peter co-founded and served as Executive Vice President of HoopsTV, a multimedia basketball entertainment company. At HoopsTV he was responsible for developing and overseeing the national off and online sales strategy and sales team. At CBS Sportsline and The Weather Channel, Peter developed and managed online sales strategies and consistently led award-winning teams which delivered successful and creative solutions for his clients, which included Pfizer and Johnson & Johnson, among other top brands.
During his early career Peter worked at JP Morgan where he served as a trader in fixed income sales.
A graduate of Dickinson College, Peter was born and raised in New York City. He resides in Riverdale, NY with his wife and two young daughters.
