Ted became Vice President, Marketing and Patient Engagement after the company he co-founded in 2005, MedTrackAlert, was acquired by HealthCentral in June 2008. Ted has a singular passion for the many ways digital media has changed consumer expectations for health science information. Prior to MedTrackAlert he was the Senior Vice President of Research and Intelligence, CNET Networks. Ted was responsible for the thought leadership and primary research that supports the effectiveness of CNET Networks’ products and developed a suite of business intelligence tools that are benchmarks for the industry. Also at CNET Networks, Ted was the general manager of the Business sites (news.com, zdnet.com, techrepublic.com, bnet.com). Under Ted’s leadership, he grew the reach of these sites from 25MM to 32MM users per month and was responsible for a $38MM P&L.
Ted has more than a decade of research experience in the high-technology arena. Prior to moving into interactive media, he was CEO of Gartner Institute, where he built an IT workforce research business and online certification program. Earlier in his career, Ted directed the professional development programs of more than 30,000 technology professionals worldwide for Andersen Consulting, LLP (now Accenture).
Ted has a bachelor’s degree in biology and psychology from Allegheny College in Meadville, PA, and an M.A. and a Ph.D. in cognitive science from Miami University in Oxford, OH. Ted’s post-doctoral research was conducted in conjunction with NASA at the Massachusetts Institute of Technology. Ted holds a U.S. Patent on the use of virtual environments for education. Ted also served as Co-Investigator for the 1998 Neuroloab space shuttle mission on which his virtual reality experiments were conducted.
Ted was awarded the prestigious NASA Graduate Research Fellowship from 1989-1992
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