I've also witnessed catty, cutty, shredding-of-the-pink-

ribbon put-downs from a higher-up, advocacy-focused President of a Coalition--this means you, Fran Visco. You did it at your New York Gala at Cipriani in front of about 1,000 people, prompting groans, headshakes and eyerolls from at least my table full of magazine editors, so be sure that I'm not the only one who heard it. Can you please explain your comments to me?

Which, by the way left me wondering...

...and that is 180 degrees away from the solidarity, sisterhood and survivorship The Pink Ribbon symbolizes.

But I'll let Alexandra Penney and Evelyn Lauder, creators of The Pink Ribbon, tell you about it themselves. They created The Pink Ribbon 15 years ago. It first appeared on all the Estee Lauder counters worldwide, along with a brochure that illustrated how to give yourself breast exams. Back then, that was revolutionary.

View the Today Show segment and interview with Natalie Morales, from October 18, 2007, on MSN.

In the video...

Did you ever wonder why there are so many (70 million) pink ribbons all over the planet?

Evelyn and Alexandra didn't copyright it. It was their gift to the world.

"The more, the better!" said Evelyn and Alexandra, in the video. "We just wanted to get rid of this thing!"

Now, that's the spirit.

To the research troops on the frontlines, I $upport you.

And as for all the divided-we-fall, back-stabby friendly fire out there:

Be forewarned, you are now on my radar.

I'd like a cure in our lifetime, while I'm still alive.

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