October 18: You may have noticed pink popping up everywhere as companies everywhere are promote breast cancer funding and awareness. Yankee Candle is donating a portion of its proceeds from the sale of the Fresh Cut Roses pink candle to breast cancer initiatives. Yoplait is donating money for each pink foil yogurt lid consumers send in. There are pink M&Ms® and pink tic tacs®. There is pink everywhere, because there is breast cancer everywhere.