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Stevia Becomes Truvia

David Mendosa
David Mendosa
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Medical Journalist Living with Diabetes and Author of Fitness and Photography for Fun, www.mendosa.com/fitnessblog

After earning a B.A. with honors from the University of California,...

David Mendosa

Thursday, May 15, 2008
View All of David Mendosa's Posts
Today we know the name of a previously unheard of sweetener, named Truvia. It's pronounced Tru-VEE-a and promises to have a pronounced effect on the choice of sweeteners that many people use.   It's non-caloric and natural. It will be big because the big boys, Cargill and The Coca-Cola Company...
  1. Truvia = Stevia?
    Earlene
    Sunday, May 18, 2008 at 06:52 PM

    I am wondering if Truvia is to stevia as Splenda is to sugar? It sounds as though it has been processed enough to become "un-natural". I have a great drink recipe for you, no sweetener. For one glass brew an extra strong half cup of Trader Joe's Rasberry Fruit infusion tea, cool and add ice cubes plus a packet + to taste of True lemon for a great rasberry lemonade. I also make it with cooled tea made from ginger slices(pre-sliced by me and frozen). I was an unseasonable 92 degrees yesterday and I found them very refreshing. Both of these can be made up in large quantities. Keep up the good work.

    Reply
    re: Truvia = Stevia?
    David Mendosa
    Sunday, May 18, 2008 at 07:10 PM

    Dear Earlene,

     

    Your recipe sounds great! I just wish we had Trader Joe's here in Colorado.

     

    David

    Reply
    re: Truvia = Stevia?
    Lynne
    Saturday, July 04, 2009 at 05:58 PM

    Are there differences between brands of Stevia?
    Absolutely. SweetLeaf® Sweetener only uses the highest-grade Stevia plants with high concentrations of the best tasting sweetening compounds. Leaves from these plants are then dried and concentrated using purified water – and nothing more. Other companies (example-Truvia) use chemicals, alcohols or even enzymes that actually change the make-up of the naturally occurring substances. The result is a fresh, clean sweet taste without the bitter aftertaste found in inferior products.

    Reply
    re: re: Truvia = Stevia?
    David Mendosa
    Sunday, July 05, 2009 at 09:44 AM

    Dear Lynne,

     

    Good points. And I have gone back to preferring SweetLeaf Sweetner to other stevia brands because other brands use maltodextrin (high glycemic) as a bulking agent. SweetLeaf uses inulin, a useful fiber.

     

    Best regards,

     

    David

    Reply
  2. Zevia
    AnneDinwiddie
    Tuesday, May 20, 2008 at 05:11 PM

    Hello! I was excited to read about the sugar free beverage containing stevia. Zevia has already come out with a carbonated beverage that containes stevia. It is fabulous! I would highly recomend giving it a try. Their web site is http://zevia.com. You can get information there but I will share with you that along with being sugar and carbohydrate free there are no artifical flavors or colors. There is a store locator on the website not to mention they are offering a free trial 6 pack.  You do have to pay for shipping and handling though.  Natural Cola, Orange, Twist, and Ginger Root Beer are the four flavors.  Considering Zevia is zero on the glycemic index, I feel reassured when drinking it because I know my body's blood sugar will not be effected=) It is so exciting to have more safe, healthy alternitive to diet soda.  I think stevia and Zevia will become very popular.  What do you think?  Has anyones else tried Zevia? I would love to hear your feedback!

    Reply
    re: Zevia
    susan archer
    Thursday, July 10, 2008 at 08:36 PM

    Is Zevia the new product from Coke and Cargill that I have been reading about?

    Reply
    re: re: Zevia
    Barc
    Wednesday, December 10, 2008 at 03:30 PM

    Well, no.  Zevia is a different company which produces all natural carbonated beverages.  If it were Coca-Cola, they would have prominently featured their brand name for the stevia extract, Truvía.  (And my, isn't it going to be fun typing [Alt+0237] to put that accent on the  "i"!  Although, judging by the press, most aren't bothering to do that.)

    Reply
    re: Zevia
    Anonymous
    Monday, July 06, 2009 at 03:59 PM

    When I saw this new carbonated beverage, called zevia, I was excited b/c I like caronated drinks but have cut back - and at times cut them off cold turkey b/c of the fructose and sucralose, splenda and or whatever other artificial sweetners they contain. The long term affects of these chemicals scare me. I heard some positive things about stevia, so I thought I'd give it a try so at best I'd have a newfound carbonated drink that I wouldn't feel paranoid about drinking...Long stoy short, it was disgusting!!! I guess I will take yet another another leave of absence from the regular (ie not diet, b/c aspartame scares me more than fructose) soft drinks and in a about six months or allow for one every now and again, because like the taste.

     

    Don't be fooled by the studies. Large comapnies can afford to to do studies thatwill yield the results that they want. If necessary look for studies done by independent parties who have no financial stakes in the chemicals one way or the other.

    Reply
  3. Truvia, Rebiana, SteviaLife, Stevia
    SOURABH AGARWAL
    Sunday, June 15, 2008 at 03:49 PM

    www.steviabiotech.com

     

    Stevia Biotech Pvt. ltd is Zero Calorie natural Sweetener manufacturer and supplier in india since 2003

    0091 9811988880

    Reply
  4. Stevia Natural Sweetener
    Biosweet Ventures
    Thursday, July 17, 2008 at 03:05 PM

    Biosweet Ventures is a leading manufacturer & exporter of Stevia products & Stevia Extracts. The Biosweet Stevia range of products one of finest tasting Stevia products with virtually No After Taste or Bitterness of any kind whatsoever.

     

    Visit us at www.biosweet.co.in

    Reply
  5. NOT "Truvia"
    Barc
    Wednesday, December 10, 2008 at 03:23 PM

    It actually isn't "Truvia"; it's Truvía.  When spelled without the accent, it looks as though it should be pronounced TRU-vee-a.

    Reply
  6. Truvia
    Rose in Central NJ
    Wednesday, January 21, 2009 at 05:37 AM

    I bought some Truvia, and find that Erythritol is the FIRST ingredient in this product.

    I have written to the Truvia people and asked them to tell me the percentage of

    Erythritol to Stevia--No answer so far.

     

    Erythritol is a sugar alcohol, not a bad food as far as I know, except that sugar

    alcohols in general cause digestive disturbances in many peoplek including me.

     

    So for me, at least, Truvia is NOT the answer, and I will have to search for purer

    sources of stevia.  

    Reply
    re: Truvia
    David Mendosa
    Wednesday, January 21, 2009 at 10:27 AM

    I'm glad that you brought this up because this is important.

     

    Here is part of the Wikipedia article on erythritol:

     

    "Because erythritol is normally absorbed before it enters the large intestine, it does not normally cause laxative effects as are often experienced after over-consumption of other sugar alcohols (such as xylitol and maltitol) and most people will consume erythritol with no side effects. This is a unique characteristic, as other sugar alcohols are not absorbed directly by the body in this manner, and consequently are more prone to causing gastric distress."

     

    Best regards,

     

    David

    Reply
    re: re: Truvia
    Rose in Central NJ
    Wednesday, January 21, 2009 at 03:59 PM
    Thanks for clarifying this for me. I have a LOT of trouble with Maltitol, making all those nice dietetic chocolate candies off limits, and assumed Erythritol was similar in action. Rose in Central NJ
    Reply
    re: Truvia
    Erica
    Thursday, February 05, 2009 at 05:17 PM

    I've also heard erythritol doesn't cause gastric disturbance. However, please note that it takes very little stevia to sweeten anything and if you use too much its bitter aftertaste will ensure you never do that again. Seems like this would limit how much erythritol you'd ingest with Truvia.

    Reply
    re: re: Truvia
    Anonymous
    Monday, March 09, 2009 at 02:58 PM

    Actually they have sucked out the bitter aftertaste (somehow).  Which is why they will be able to market it.

     

    Reply
  7. Natural NOT!
    Makinamotze
    Thursday, January 22, 2009 at 02:03 AM

    Sir,

    You do your readers a great disservice when you characterize this product as natural. It is as natural as Splenda. Both products are produced by a chemical process and the end products do not occur in nature. Please do your homework before misleading and already grossly misled community.

    Reply
    re: Natural NOT!
    Anonymous
    Sunday, May 10, 2009 at 07:33 PM

    I thought, from what I've read, that Stevia was first discovered by the Finnish people before or right after the begining of the Second World War. As I recall they were getting it from Birch bark. I've never seen any other origin for Stevia.

    Reply
    re: re: Natural NOT!
    David Mendosa
    Sunday, May 10, 2009 at 08:03 PM

    Sorry, but that's definitely not true! Stevia is a plant that grows widely in South America. Please read: http://en.wikipedia.org/wiki/Stevia

     

    Best regards,

     

    David

    Reply
  8. Stevia Extract in the Raw
    Anonymous
    Monday, March 09, 2009 at 10:51 AM

    I have been using Stevia Extract in the Raw for the last 6 months and love it.  Is tastes alot like Truvia but it does not have Erithrytol in it. It also costs a lot less.  Check it out at www.steviaextractintheraw.com

    Reply
  9. Untitled Comment
    SugarWrester
    Saturday, May 23, 2009 at 04:01 AM

    Splenda is horrid. More and more people are coming out noting that the consumption of Splenda causes several joint aches. In my case, even as little as two bottles can cause severe back pain. The last time I used it for several days with coffee and my back pain was so great that I was incapacitated - literally could not move -- for days.

     

    Nutrasweet causes headaches. That is a simple fact. In time, I have little doubt it will be linked to brain cancer.

     

    Saccharin, the original supposedly cancer-causing drug, was revealed to not be so or only so in such massive doses that it would kill most living things. I don't use it often, but if given a choice, I'd do so.

     

    Sugar is out for obvious reasons.

     

    I bought my first box of Truvia today and it is a great sweetener. It does not raise hunger, has no caloric impact, and there are no drowsy/falling asleep moments with it. Yes, I'll be happy to look at the studies, but there are no side affects and my sugar levels seem to actually drop with this stop.

     

    Overweight and diabetes spikes in America track precisely with the Archer-Daniels-Midlands-pushed inclusion of high fructose corn syrup into virtually every processed food in the country, replacing simple table sugar. HFCS is horrible stuff - cheaper for manufacters, thus increasing profits, but terrible for the human body. It has more calories, causes huge hunger fits, and is an assault on the body energy processing system. Obesity was not a problem in America prior to the introduction of high fructose corn syrup. Run from it if you haven't already.

     

    Long live Truvia.

    Reply
    re: Untitled Comment
    David Mendosa
    Saturday, May 23, 2009 at 09:26 AM

    Thanks for your comment. As I think I wrote, the FDA has granted Truvia GRAS (generally recognized as safe) status. And recently one brand of stevia, Sweetleaf from Wisdom Brands, also achieved GRAS status. Here is a message that I just received from James A. May, that company's president and CEO, when I asked him about their GRAS status:

     

    "Yes, SweetLeaf® is GRAS. The process established by FDA in 1997, with which we chose to comply, was to hire independent groups of scientists to study all of the science on stevia and our unique method of extraction and to determine if GRAS qualifications and standards are met. We actually hired two different independent groups of scientists, comprised of former FDA GRAS scientist to determine that status of SweetLeaf®. Both groups independently determined that SweetLeaf is GRAS and provided us with lengthy documentation.  All that was then required by FDA regulation was the public announcement of GRAS which was made on June 3, 2008. The documentation has been supplied to FDA.
     
    "FDA clears all shipments of SweetLeaf® Sweetener as it arrives into the United States from South America.  SweetLeaf® Sweetener is the only truly 100% pure form of stevia coming into the United States at this time because nothing touches the product except purified water. All other brands are made with various chemicals, solvents and alcohols, including ethanol and methanol."

     

    Best regards,

     

    David

    Reply
  10. Untitled Comment
    sbukosky
    Monday, June 15, 2009 at 05:25 PM

    I became curious about stevia from Dave's mentioning of it. In the course of looking at the supplement and herb section of Walmart, I found a box of stevia. A little goes a long way! It seems to have a bit of a licorice taste but seems to diminish with use. Too much does become a little bitter.

     

    Where I used to use two packets of Nutrasweet on my cereal, one packet of stevia is good for two days!  Also I've taken a couple packets with me when I buy iced tea at a restaurant. One package does the job where several Nutrasweet or Splenda were needed.  Good stuff!

     

    The reason I became interested in it has been in discussion of insulin resistance.

    Reply
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